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Home ZIP 54002

Veterinary Practices Market: ZIP 54002

Opportunity Score
80 / 100 Excellent
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 54002 is an urban area. with a population of 6,887 and household incomes above the national median ($84,879).

Area Profile

6,887
Population
$84,879
Median Income
+14% vs. national
Urban
Area Type
Median Age: 35.7 — mixed-age market, broad menu appeal.
College-Educated: 20.8% — value-focused market, keep prices competitive.

Competition

Veterinary Practices and related businesses in ZIP 54002.

3
Pet Care Services
4.4 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,460
2BR Fair Market Rent
$1,200
Median Gross Rent
$280 K
Median Home Value
2
Bank Branches
$170 K deposits

Tips for Starting a Veterinary Business in Wisconsin

  • A veterinary practice costs $500K-$1.5M to start from scratch. Most new vets buy into existing practices or start mobile to reduce overhead.
  • DEA registration, state veterinary license, and controlled substance permits all take time. Start applications 6 months before your target opening.
  • Pet ownership rates vary by ZIP. Suburban areas with single-family homes consistently outperform dense urban cores for vet visit volume.
  • Emergency and after-hours services command 2-3x standard pricing. Even offering limited emergency hours gives you a revenue edge in most markets.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits